Nina Ricci – Parfums
Colombia / Advertisement
Prod : P.Y.T Paris
Dir. : Baptiste Baradat
Suggest potential shooting locations based on script requirements
Manage the various onsite scouting operations to get as close as possible to the script
Manage local castings to find the right actors or extras
Gestion des différentes autorisations de tournage, crédits d’impôts, refunds, etc. Commission filmique, douanes, drone, etc…
Director, art director, DOP, sound engineer, droner, translator, set builder, stuntmen, VFX…, and all the other necessary technical positions (electricians, lighting, hair and make-up, …)
Total management of logistics during the shoot (transport, accommodation, food, etc.)
Explain to crews the social and cultural contexts of shooting locations, the customs and traditions to be respected
Translation between the various participants in the set if necessary
Adapt in real time to unforeseen situations that may arise during filming.
When it comes to advertising, executive production requires a whole host of special qualities, including attention to detail and precision, both in creative and technical terms. Over the last few years, we’ve acquired a certain amount of experience in this field, working for various foreign productions. Above all, our strength lies in our ability to fully understand our customers’ expectations, thanks in no small part to the cultural diversity of our teams.
P.Y.T. Paris – FR / Advertisemnent / Colombia / January 2020
Context: Content series (video and photo) for the high-end clothing and perfume brand Nina Ricci. 55 people on the set, in an exceptional villa on the Colombian Caribbean coast (Cartagena de Indias). 11 female models from Russia, USA, France, Argentina, Chile and Mexico for various international markets.
Pre-production
45 days of upstream preparation. Film and drone permits, customs clearance. Authorization to shoot in the streets of Cartagena de Indias. Management and supervision of creative team: art direction, set design team. Set construction. Search for an exceptional seaside villa.
Filming
5 days of shooting split between the villa and the streets of Cartagena de Indias. Coordination of crews. Live translation.
Technical team
P.Y.T. Paris
30 people including : Technical team / Female models and agents / Nina Ricci marketing team / International press
Mediafixer team
25 people including : Trilingual fixers x7 / Artistic team x6 / Hairdressers x4 / Make-up / Dresser / Electrician / Lights + Drivers
Logistics managed
Transport / Accommodation / Catering
Tel. / WhatsApp
(+57) 314 763 1145
(+57) 301 633 7140